About Us

Built for people who read the label

Niclofar was founded by Manii Manchanda, a wellness entrepreneur with over 15 years of experience across brand building, marketing, and the Indian health and beverage space.

Manii's first brand was Tea Terram, a boutique tea concept she built while working full time at RTB House. After noticing that most tea brands in India were using low-quality, uninspired blends, she began hand-blending her own green teas and botanicals. An unsolicited gifting order from her professional network was the validation that turned a personal obsession into a business.

That same instinct for clean, functional ingredients led to Solmaté, which introduced yerba mate to Indian consumers as a natural energy and focus alternative to coffee. Solmaté has since been adopted by luxury hospitality groups and wellness spaces across India.

Niclofar is the latest expression of that journey. After years of researching Ayurvedic adaptogens and finding the supplement market filled with generic, low-bioavailability extracts and zero transparency, Manii built Niclofar to do things differently. Every ingredient is certified and patented. Every batch is third-party tested with a Certificate of Analysis. Every claim on the packaging is backed by published clinical research.

Why honey sticks

Capsules and powders get forgotten in kitchen cabinets. Adaptogens only work when you take them consistently, so the format matters as much as the formula. A single-serve honey stick you can tear open anywhere, with no measuring and no mess, is one you will actually use every day. That is the idea behind Niclofar.

What is inside

Niclofar uses only patented, clinically studied extracts. KSM-66 Ashwagandha is the world's most researched full-spectrum root extract, standardised to a minimum 5% withanolides. BCM-95 Curcumin is a bioavailable curcumin complex with documented absorption advantages over standard turmeric powder. Our Shilajit is purified and paired with Shatavari and Ashoka Bark, two Ayurvedic herbs with a long history of use in women's hormonal health. Every stick is food-grade and free from fillers, artificial colours, and stabilisers.